Sectors: Higher education // Travel and international programs // Fashion and e-commerce // Nonprofit and small business
Writer, editor, and brand communications strategist with 10+ years of editorial work, international/intercultural communications, and experience in brand, digital marketing, and fashion industry. Specialized in brand voice, complex-information storytelling, website and marketing copy, social media, editorial content, campaigns. International experience across the U.S. and Germany, supported by an M.A. in Intercultural Studies and a postgraduate degree in Fashion Marketing from the University of the Arts London.
Brand and Marketing:
- Brand voice and messaging
- Brand concept to launch
- Marketing copy
- Campaign development
- Product rollout
- Social media strategy
- Instagram, Tiktok
- Email/newsletter campaigns
- Fundraising communications
Writing and Editorial
- Website copy
- Copywriting and copyediting
- Technical and policy writing
- Long-form editorial content
- Grant writing
- Educational/TESOL content
- Intercultural communications
Digital and Design
- Adobe Photoshop, Illustrator, Lightroom
- Canva
- Email marketing platforms
- Web content architecture
- Website and graphic design
- Photography and visual content
- WordPress
- HTML/CSS
- Microsoft Clarity analytics
- Substack
Languages
- English – Native
- German – B2
- Spanish – A2
- ASL – A1